Sunny · Growth & discovery guide
Sunny the Hummingbird
Quick, curious and always in motion, Sunny represents how we help businesses get found — in search results, AI answers and everywhere customers look.
Explore SEO & AI VisibilityMeet the Growth Guides
The illustrated guides behind our services
Nine friendly characters who help visitors find their way around Web Strategy Plus — each representing an area of growth we support.
Atlas · Strategy guide
Atlas the Turtle
Steady and thoughtful, Atlas stands for the long game: senior marketing leadership, clear priorities and a growth plan that actually gets followed.
Explore Fractional CMO Services
Pixel · Design & branding guide
Pixel the Chameleon
Adaptable and color-loving, Pixel is all about websites and brands that fit each business perfectly — and change gracefully as it grows.
Explore Web Design & Development
Sage · Automation guide
Sage the Bee
Busy in the best way, Sage connects the dots between your tools — CRM, follow-ups and workflows that keep running while you focus on clients.
Explore Marketing Automation
Bloom · Email & nurture guide
Bloom the Butterfly
Gentle and patient, Bloom represents lead nurture done right: emails that arrive at the right moment and turn interest into lasting relationships.
Explore Email Marketing
Finn · Onboarding & support guide
Finn the Dolphin
Friendly and welcoming, Finn greets new clients and makes sure every project starts smoothly — from the first call to a clear plan of next steps.
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Scout · Prospect research guide
Scout the Squirrel
Always gathering, Scout represents the research behind good lead generation — finding the right prospects, understanding what they need, and never wasting effort on the wrong audience.
Explore B2B Lead Generation
Piper · Growth navigation guide
Piper the Fox
With compass in hand, Piper helps you chart a course — figuring out which services fit your goals and in what order, so your marketing moves in one clear direction.
Explore All Services
Dash · Data & reporting guide
Dash the Owl
Wise and watchful, Dash stands for measurement: clear scores, honest reporting and dashboards that show what is actually working — no vanity metrics.
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